Candidates in two Congressional races continue campaigning ahead - MSNewsNow.com - Jackson, MS

Candidates in two Congressional races continue campaigning ahead of runoffs

David Baria is headed to a runoff in the Democratic primary for U.S. Senate. Source: David Baria David Baria is headed to a runoff in the Democratic primary for U.S. Senate. Source: David Baria
Howard Sherman is headed to a runoff in the Democratic primary for U.S. Senate. Source: Howard Sherman Howard Sherman is headed to a runoff in the Democratic primary for U.S. Senate. Source: Howard Sherman
Michael Guest is headed to a runoff for the third congressional district. Source: Michael Guest Michael Guest is headed to a runoff for the third congressional district. Source: Michael Guest
Whit Hughes is headed to a runoff for the third congressional district. Source: Whit Hughes Whit Hughes is headed to a runoff for the third congressional district. Source: Whit Hughes
JACKSON, MS (Mississippi News Now) -

Just two of Mississippi's Congressional primary races will have round two for runoffs on June 26.

The Democratic Senate primary runoff will be between David Baria and Howard Sherman. The Republican Third District House race match-up is Michael Guest and Whit Hughes.

READ MORE: Democrats Baria, Sherman advance to U.S. Senate primary runoff

Analysts say money played a big factor Tuesday in helping Howard Sherman overcome a lack of previous name recognition.

"If you're in a small state like Mississippi where at the end of the day only 20 something thousand people voted for either Sherman or Baria," noted Millsaps political science professor Kenneth Townsend. "It's a small state, low voter turnout. If you have ads that are pretty high quality and you have a lot of money to put on pretty high quality ads, that in and of itself can help you go from zero to a lot more than zero pretty fast."

Can eligible voters put a face with a name? Many in the Jackson metro weren't able to identify photos of Sherman and Baria. 

Sherman’s ads have been seen, but based on some feedback, it doesn't seem like the message has translated. 

"No, I don't know his name," said Corey Kenlaw when looking at pictures of Sherman. "I've seen them on TV. He had a celebrity campaigning for him but I don't remember his name."

"Every time he comes on TV, my fiancé says that's Sela Ward's husband," noted David Merritt. "Yep, that's what she says."

SEE THE COMPLETE LIST OF ELECTIONS HERE

The District Three House race spans 24 counties and was narrowed from six to two candidates Tuesday. Michael Guest and Whit Hughes will now balance showing why they’re better qualified with decisions about whether to keep it a clean race.

"There isn't much to gain by criticizing the man who's most likely is going to be the next Congressman/Representative for the Third Congressional District," added Townsend. "If Whit Hughes has an eye towards the long game, he wants to maybe run for something else at some point, I don't think he's going to want to burn bridges and get too nasty. From Guest's standpoint, I don't think he has any incentive to turn nasty. If he just continues to stay the course, he has to feel pretty optimistic."

The runoff will be held June 26 for both of these races. The general election is November 6.

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